Promotional Models Make Heads Turn at The 2011 PGA Merchandise Show

Every year the PGA Merchandise show is held at the Orange County Convention center in Orlando, FL. The show boasts the latest and greatest that golf has to offer and this year was no exception. Behind the featured Taylor Made R11 white header driver, the show saw attendance by consumers and PGA professionals increase by 3.5%; a good sign for the golf industry and product manufactures like Druh Belts & Buckles. But it wasn’t the white header driver that made heads turn at this year’s show; it was the eye-catching pair of Druh Belts & Buckles models. Taking a page from the car show book, Druh Belts & Buckles was able to successfully separate themselves from the 1000’s of exhibitors looking to garner business at this year’s show. The two promotional models were so effective that the Golf Channel choose to feature them over Graeme McDowell (who was signing autographs at Srixon) in its “2011 PGA Merchandise Show: It’s a Wrap” article. With drawing power like this, and a growing number of attendees, the 2012 PGA Merchandise show is guaranteed to see an increase in the number of promotional models exhibitors hire next year.

Promotional Modeling 101: How to Easily Succeed in Promotional Modeling

If you are interested in starting a career as a trade show or promotional model we highly recommend you read “Promotional Modeling 101” by Kimberly Fisher. This book teaches you how to be your own boss, design a flawless resume and stay motivated and proactive. The book also includes answers to important promotional modeling questions, tips from the pros and advice on choosing the right agent. Copies of her book are available for purchase at Lulu.com for around $15.00 or downloadable versions can be purchased for only $4.99.

International Builders Show (IBS): Booth Models bring in Business

NAHB said that “the 2011 International Builders Show in Orlando, FL was a fantastic show with more than 47,000 industry professionals in attendance.” Attendees came to see the 224 educational sessions the show had to offer, and to visit the thousands of exhibitors that were in attendance. With the economy starting to turn around and shows like the IBS seeing a greater number of attendees, companies are looking for ways to differentiate themselves from their exhibiting competitors.

Promotional models Heather and Kaleigh(pictured to the left) helped Viance, LLC do just that. Not only did she help them bring in business but she also provided an upbeat and professional vibe for their booth. But Viance, LLC isn’t the only company utilizing this marketing technique to draw in attendees and increase business. According to the Los Angeles Times ” Booth models are back" and the number of vendors employing these eye-catching young women to greet customers at their displays is up. If your company is planning on exhibiting at a trade show in 2011, take a moment and consider how a professional trade show booth model might be able to help you bring in business.

Consumer Electronics Show: Through the eyes of booth babes

Consumer Electronics Show: Through the eyes of booth babes

Promo Model Chelsea M. at the Management World Americas Conference

A special thanks to Chelsea M. for doing such an excellent job at the Management World Americas conference. WeDoTechnologies said that "you had a very good approach, were professional, extremely attractive and very very nice."

We will certainly recommend you to future clients looking for promotional models in the Orlando, FL area.

High Quality Discount Club Wear & Accessories

As an ambitious model, Michele has been working with manufactures to provide other promotional models with an opportunity to purchase high quality discount lingerie, club/dance wear, swim wear, shoes and accessories. Her website www.sexymodelstuff.com is easy to navigate and offers a wide selection of products for aspiring models to choose from. Her products are ideal for anyone involved in promotional modeling or just looking to break into the industry.

How to Incorporate Promotional Models into Your Trade Show

The fundamental goal for any company exhibiting at a trade show is very simple; expand its customer base by effectively promoting its company/product while simultaneously capturing customer information.

For any given trade show there will be at least a dozen, and possibly hundreds of exhibitors all trying to capture the information of potential customers walking by their booth. To be more successful than your neighbor, you will need to create an atmosphere that draws-in potential clients. Promotional models are an ideal way to create an inviting atmosphere and are perfect for engaging customer, distributing promotional materials and gathering contact information.

Depending on the size of your booth, it is a good idea to send at least one or maybe two qualified sales personnel to work your booth and then look into hiring professional trade show models for additional assistance. Promotional models can help you by generating leads, pre-qualifying prospects, meeting and greeting clients, distributing promotional materials, gathering customer information, scanning badges and anything else you may need. Professional trade show models are very outgoing and add an unique element to your booth that will distinguish you from other exhibitors. Not to mention the cost savings you will incur by not having to pay for employee travel, meals, and lodging expenses.

Hiring a trade show model is relativly easy and will ultimately increase your trade show experience, maximize your return on investment, and provide the missing element for your trade show success.